Seeing the teaser trailer on the internet, my reaction was one of disappointment. I was hoping for something more. Possibly in part because of the Spider-Man 3 teaser showed just how good a teaser can be even though the comparison is unfair due to how short a period principle photography has been going on.
Tonight I went to the 12:01am showing of Pirates of the Caribbean: Dead Man's Chest in a sold out theatre with an audience of a nearly 50/50 mix of male and females with age range of 18 to 40ish. The very first trailer was the Transformers teaser.
The trailer plays much better on the bigger screen then the internet. The audience watch this new trailer showing the Mars rover, talking about warnings etc. Everyone looks confused, trying to figure out what was going on. Then then robot appeared. A few people jumped, most still just really confused. The "WTF?" expressions on many. No one really had a clue what was going on.
Then the "Transformers" title appeared. Cheers. Loud cheers. Mostly male but still cheers from most. Even better, when it transformed into the Autobot symbol, it solidified to the audience "yeah, those Transformers". A second, louder cheer erupted.
Its not often you hear cheers for a trailer, Spider-Man 3 teaser got one, but the cheers for Transformers was louder. Let the buzz begin and congrats to the producers, Bay, etc for a successful lift-off.
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